Twitter World: How to Develop Your Online Brand in 2014
So, you said “It’s too early for 2014”… Only 61 days are left for The New Year!!! Let’s plan things ahead!!!
In today’s information-rich world, it’s next to impossible to stay off the online media. The crucial issue is – who is going to control your brand? Others? Destiny? Or you? Well, we all know the exact answer!!!
The powerful term ‘Social Media’ gives endless opportunities to connect, communicate, engage and even create an influential brand. It’s a must have thing, if you are a professional or small business owner.
When we talk about social media, we can’t ignore the power of Twitter… one of the best online social networking and micro-blogging platform for friends, family, and coworkers to communicate and stay connected through the exchange of quick, frequent messages. It is my favorite, when it comes to spread the word about your business. Here are few very simple yet effective tips for building your brand on Twitter.
Write a professional bio
Include your website or LinkedIn URL
Include a headshot
Research your audience – To build your online brand, the MOST important thing is to have a clear understanding of your audience. Invest some time to know who they are what are there pressing problems and hoe could you help them.
Get the word out – Once you know your target audience, it time to give your brand a voice.
Be consistent with your approach
Balance your online media mix – Of course we are discussing about Twitter but there’s no denying that different social media sites are certainly matters the way we connect and interact. Get an understanding of multiple channels and involve in those that works best for you depending on the nature of your business.
Overall, the more you engage and help your network out, the stronger your reputation will grow online.
Social media, online presence and your brand is much more than the things mentioned above… if you guys have any confusion, or you need an expert advice, I’ll be glad to help you my friend!!!