How to Choose a Good Domain Name for YOUR Website
Category : Business Branding
In the vast world of web, many individuals and businesses are still struggling for standing out of the crowd, it’s really a challenge to build and sustain your online brand. One of the logical reasons could be your domain name, yes – a wrong domain name often results in least distinctiveness. It is a big mistake to lay a wrong foundation of your business – No body wants to do that.
There are literally millions of websites online. To find the perfect name for your website or your online business is time consuming, it needs a lot of brainstorming and research. Hence it is the basic step and should be considered carefully.
If you are in a process to choose a domain name for you, your business or company, please go through the list below, who knows you might catch up with the best domain name!
Easy to remember – Your website should be memorable, easy to spell and type. When it is easy to remember then you and your friends can easily share them with others.
Good domain names are relatively short – A short and meaningful website name is easy to remember and they are attractive.
Relevant and descriptive – The name of your website must define your nature of business. For example www.justbooks.com – anyone can make out that this is a website that deals in books, it is descriptive and relevant to the type of industry.
Without hyphen and numbers – Hyphens, numbers or any special characters makes a domain name confusing and such websites are not easy to remember, so it is suggested to avoid hyphen and numbers.
Keyword in the domain is GOOD – If you include your main keyword in the domain name, it’s like you have put your best to attract search engines and let them know specifically about your niche.
Unique or distinctive – Having your website confused with any other established site is horrible. If you have a unique website name, then it is added advantage to grab search engines and your targeted audience’s recognition.
Extensions .com, .net, .biz, .co, etc – Well, we all know that .com is the most preferred domain extension. People have a habit to type.com after any domain, so think, think and think of a name whose .com version is available.
Brandable domain name – These are similar to your brand, say it is the identity of your business. A brandable domain name contributes a lot in making your site successful.
Picking a website name is one of the most important decisions, do it carefully. You can avoid all the hassle or trouble that you may face later with a wrong domain name. So, invest your time and efforts in picking the right domain name, it will certainly pay off. A good domain name is the one with whom you and your business relate, it must be easy to remember and obviously, it should be appealing.
With this article, I tried to chalk out some important points while deciding your domain name. So do your homework, and I am sure that you’ll get some good ideas.
To your Success!